The evolution of branded merchandise
There is no denying that the way we communicate and interact with brands is changing. Brands are more than a faceless company we buy things from. They are largely becoming an extension to our personality and a way to signal others the values and beliefs. Good brands are creating a lifestyle or community beyond the product or service they offer. Companies like Google, Netflix and KFC are dropping merch left, right and center to ensure that the customers are stuck to them. so, what does it mean for your next promotional merch campaign? Before you connect with anyone for your lot of custom embroidery tees in Edmonton , read the following information. Quality trumps quantity This has been here for a while, but now it is more important. With younger generations opting for a buy less, buy better mindset, the quality in any kind of promotional merch is more important than ever. Sometimes less is more. Consider opting for a narrower focus on who is receiving the merch and instead buy a hig...